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Rockers And Other Animals
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Partners

Labels, distributors, and promotional partners working with Rockers And Other Animals across hard rock and metal worldwide.

Partner Labels

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  • Pure Steel Records
    Record label
  • Perris Records
    Record label
  • Lion Music
    Record label
  • Century Media
    Record label
  • Nightmare Records
    Record label
  • Inverse Records
    Record label
  • Volcano Records
    Record label
  • Volcano Records Promotion
    Promotion

Independent record labels have long served as the backbone of underground hard rock and heavy metal scenes, offering a home for artists who operate outside the mainstream music industry. For a webzine dedicated to subgenres like NWOBHM, hair metal, sleaze rock, and AOR, these labels are essential partners that supply editorial material, review copies, and interview access. Their rosters often include cult bands, reissues of overlooked classics, and contemporary acts carrying forward the traditions of seventies and eighties rock, allowing writers to explore the full spectrum of melodic, bluesy, and aggressive sounds that define the genre's heritage and ongoing evolution.

Promotional partners play a quietly vital role in connecting a press office with the wider rock community, handling outreach that individual writers and small editorial teams simply cannot manage alone. By coordinating with bands, management, venues, and publicists, these partners help ensure that album launches, tour announcements, and special events receive timely coverage across reviews, interviews, and live reports. For a publication covering everything from glam and sleaze to punk-inflected hard rock, having reliable promotional support means the difference between catching a story early and missing the moment entirely, keeping the editorial calendar active and the readership engaged.

Distribution networks remain a critical, if often invisible, layer in the ecosystem that keeps niche rock and metal alive beyond regional borders. Even the most passionate fan base for an obscure NWOBHM revival act or a contemporary sleaze band means little if physical product cannot reach international mailboxes or digital releases remain buried on crowded streaming platforms. Partners specializing in distribution bridge that gap, working alongside labels to ensure that vinyl, CD, and digital editions find their way to collectors and casual listeners alike, expanding the reach of artists who might otherwise remain regional curiosities rather than internationally recognized names.

Live reporting is one of the most demanding forms of music journalism, requiring physical presence at venues, coordination with tour crews, and quick turnaround on reviews that capture the energy of a performance. Partnerships with promoters, venues, and label representatives often determine whether a webzine can credibly cover the touring side of hard rock and metal, from club shows featuring up-and-coming sleaze acts to festival appearances by established heavyweights. These relationships also open doors to backstage interviews, photo opportunities, and pre-release listening events, enriching the editorial output with perspectives that studio reviews alone cannot provide.

The broader ecosystem supporting independent rock journalism is fundamentally collaborative, weaving together labels, distributors, promoters, publicists, and the writers themselves into a network that sustains coverage of genres the mainstream press tends to overlook. A webzine operating in this space benefits from the combined reach of its partners, drawing on their connections to deliver news, reviews, and interviews spanning the full stylistic range from blues-rooted hard rock to synth-driven melodic metal. This shared infrastructure allows small publications to punch well above their weight, maintaining a critical voice for scenes that thrive on community, loyalty, and a deep appreciation for rock music's many evolving forms.

Promotional Partners

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  • FastBall
    Promotion
  • Metalshow
    Promotion

Working alongside the label roster, these partners support promotion, distribution, and press outreach for artists covered by the webzine and press office.

Get In Touch

For press, promotional, or label inquiries, visit the Contacts page to reach the editorial team and press office.